Those businesses that have actively fostered deployment of e-learning into all points of the enterprise are now in the enviable position of experiencing geometrically increasing levels of operational and strategic efficiency. And those corporate learning officers and training managers that went through the arduous process of developing a business case in support of e-learning are now key strategic players in their organizations.
Real Results:
The True Opportunity of Online Learning
WebEx Communications Inc.3979 Freedom CircleSanta Clara, CA 95054U.S.A.
Corp.: +1.408.435.7000 Sales: +1.877.509.3239
www.webex.comTable of Contents
Introduction 3
Reaping the Business Rewards of Online Training 5
Real Results from Real Organizations 7
Canon: Accelerating Time-to-Market with WebEx Training Center 8
Compulink: Growing the Customer Base and Increasing Revenue with Online Learning 10
Mexico's National Institute for Public Health: Creating an Exceptional Distance Learning Program 12
Conclusion 14
Introduction
With the advent of online training in the late 1990s, many companies viewed the opportunity to incorporate e-learning into their training mix as simply leveraging technology to reduce costs. Online classrooms, it was rightly reasoned, allowed organizations to save travel time and money associated with live, in-person classrooms, replacing it with trainers delivering e-learning to internal and external audiences remotely from the desktop.
For most organizations, the original goals of online training were realized: trainers were saved the exhaustion of constant travel to reach geographically dispersed offices, participants didn't have to waste valuable days sitting in classrooms, and companies saved the associated costs for travel. However, the true opportunity of online training lies in what happens after it is adopted into an enterprise. These concomitant benefits extend far beyond the training department to transform the very character and capability of the business itself.
Online Training: The Catalyst for Business ChangeOrganizations that routinely use e-learning to deliver training to their constituents are better able to adapt to and implement business change. Because they can more rapidly disseminate information, including new product iterations, selling strategies, and operational knowledge, they are better prepared to make nimble course corrections that, over time, result in cost efficiencies, increased revenues, and competitive returns of a significantly higher order.
Further, the more live online and pre-recorded "on demand" training is adopted by the enterprise, the more its constituents will come to rely on it, continuously increasing the organization's ability to leverage e-learning for greater benefit. For example:
. Geographically-dispersed sales teams are routinely trained in days instead of weeks or months, enabling faster delivery of products to market and sustainable competitive advantage.
. Internal users come to expect rapid access to targeted libraries of relevant training, taking perhaps 15 to 20 minutes out of the work day to consume new information and then immediately apply it, reducing operational delays and decreasing time-to-performance.
. External customers are encouraged to seek online, self-training modules on new products, resulting in relieved demand for phone support and subsequent reduction in staffing requirements.
. Training departments leverage pre-existing content by selling subscriptions to libraries of online training sessions, creating new and sustainable revenue streams.
"There is growing support from Those businesses that have actively fostered deployment of operational leaders who see learning e-learning into all points of the enterprise are now in the enviable as the key to creating winning value position of experiencing geometrically increasing levels of propositions for clients and prospects operational and strategic efficiency. And those corporate learning because learning efforts can be used officers and training managers that went through the potentially to develop not only employees but also arduous process of developing a business case in support of e-clients and markets." learning are now raised to the level of key strategic players in their "Education Marketing as a Business Tool," organizations.Jeff Snipes and Liz Becker, Chief Learning Officer, June 2007
Reaping the Business Rewards
of Online Training
How can an online training solution go from a simple cost and time-savings initiative to a key driver of business advantage? Because the advantages of e-learning can be leveraged into a much broader range of transformative capabilities:
One-to-many scalability - The economies of scale ... [download for more]