Get your company's research in the hands of targeted business professionals.
Customer Experience Management
Customer experience management (CEM) is "the process of strategically managing a customer's entire experience with a product or a company". Relationship marketing, focuses on establishing and building a long term relationship between a company and a customer. There are several approaches that have been espoused including customer experience management, customer relationship management, loyalty programs, and database marketing.
White Paper Published By: Oracle
Published Date: Feb 03, 2012
This white paper details a commerce-anywhere approach that encourages businesses to extend their concept of the research and purchase process beyond individual transactions.
White Paper Published By: Oracle
Published Date: Feb 03, 2012
The time has come to focus "aggressively on e-commerce technology, particularly on multichannel and personalization technologies." To fight this battle effectively, e-sellers must give customers reasons to choose them over their competitors.
White Paper Published By: Oracle
Published Date: Feb 03, 2012
This white paper offers 10 considerations to help guide the selection criteria for your next e- commerce platform-which should be the last e-commerce platform you ever need to buy.
White Paper Published By: CollabNet
Published Date: Dec 20, 2011
If your current version control system is inadequate, and you have pushed it to its limits, you do have to ask yourself: do I want to migrate my problems? Or start anew? This white paper will communicates a comprehensive approach to determining a migration scope method that will maximize developer productivity during the transition.
Webinar Published By: IAG Consulting
Published Date: Feb 13, 2009
Great Requirements are Free is a new idea in webcasts: It recognizes that everyone from executive to analysts are busy and can’t always free up the time to view a forty-five minutes to one hour session during the day. Micro casts are short, hard-hitting, and informative sound-bites on critical issues. We guarantee it will be a productive 10 minutes in your day.
White Paper Published By: ServiceNow
Published Date: Feb 07, 2012
Download the white paper to find out more about next-gen IT solutions - and how IT in the cloud will help your organization not only keep up with today's complex IT ecosystem, but manage it more efficiently than ever before!
White Paper Published By: Oracle
Published Date: Feb 03, 2012
Customers that wish to incorporate the power of the Oracle Live Help On Demand solution into their corporate Facebook pages are typically looking to do more than just place a static live chat or click-to-call button.
White Paper Published By: Oracle
Published Date: Feb 03, 2012
This online study polled e-business executives at 60 midsize companies ranging from retailers and consumer product manufacturers to telecommunications and technology providers.
Webinar Published By: Adobe
Published Date: Sep 08, 2011
Get a demo and an in-depth look at the Adobe DEP. Marcel Boucher will show you the new architecture based on OSGI, JCR and Sling which can run directly in a Java virtual machine.
White Paper Published By: Adobe
Published Date: Sep 08, 2011
Regardless of the size of your organization or the depth of your CEM needs, Adobe can help you achieve your CEM goals with the industry's most comprehensive and versatile design tools and runtime support for realizing state-of-the-art CEM solutions. Download this white paper to learn more.
White Paper Published By: Verint
Published Date: Aug 30, 2011
This paper explores solutions to help businesses stay ahead of the buzz while turning the "voice of the customer" into opportunities to enhance customer loyalty and revenue.