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Customer Relationship Management

Customer Relationship Management (CRM) covers methods and technologies used by companies to manage their relationships with clients. Information stored on existing customers (and potential customers) is analyzed and used to this end. Automated CRM processes are often used to generate automatic personalized marketing based on the customer information stored in the system.
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White Paper Published By: Senn Delaney     Published Date: Jul 13, 2010
CEOs and their senior leadership of most major corporations are usually highly proficient individuals who run their business units or functions efficiently but they may not work as well together to guide the overall firm.
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senn delaney, customer focused, enterprise leadership, shared service, brand management
    
Senn Delaney
White Paper Published By: Senn Delaney     Published Date: Dec 15, 2009
A positive customer experience is a critical competitive differentiator it today's stuttering economic climate. Yet consumers are giving companies a failing grade at a time when the need to be customer centric is being put to the test as never before. This whitepaper by Senn Delaney partner and executive vice president Bill Parsons helps leaders consider whether their company's culture is really as customer-centric as it should be.
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senn delaney, customer focused, brand management, customer-centric, employee management
    
Senn Delaney
White Paper Published By: Senn Delaney     Published Date: Oct 22, 2009
To the casual observer, aircraft manufacturer Airbus UK and pharmaceutical giant GlaxoSmithKline (GSK) wouldn't appear to share a lot of common ground. Some would say that the worlds of building airplanes and producing the next blockbuster wonder-drug are light years apart. A closer look shows that these two organizations are more similar than one might initially think.
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senn delaney, gsk, customer focused, brand management, customer-centric
    
Senn Delaney
White Paper Published By: Senn Delaney     Published Date: Aug 21, 2009
Interview with Ohio State University President Dr. Gordon Gee The Ohio State University President Dr. Gordon Gee discusses his passion and progress on creating a "One University", high-performance culture to take the largest university in the U.S. from excellence to eminence. On the global stage, it is part of his vision to build a new model for the university of the 21st century: more agile, more responsive, less insular and less bureaucratic.
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senn delaney, customer focused, brand management, customer-centric, employee management
    
Senn Delaney
White Paper Published By: Senn Delaney     Published Date: Mar 10, 2009
Senn Delaney President and CEO Jim Hart shares surprising results of a Thriving Global Leadership Study of thousands of leaders across 60 industries and 50 countries. The survey discovered a dramatic difference between those who are facing these times of crisis with what is defined as a high-thriving state of mind and those with a lower-thriving state of mind.
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senn delaney, state of mind, high thriving, measurement, customer focused
    
Senn Delaney
White Paper Published By: Senn Delaney     Published Date: Sep 05, 2008
It's become a business imperative to maximize operational effectiveness, trim costs, standardize and streamline processes, achieve economies of scale and increase competitive advantage. Today's most successful leaders do this in a way that balances the greater good of the enterprise with the competing demands of their autonomous businesses that must respond to the individual needs of their markets. A more collaborative model that helps leaders of complex businesses to maximize effectiveness is gaining traction. Four prominent business leaders discuss their challenges and successes in shifting to this shared business model.
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senn delaney, customer focused, brand management, customer-centric, employee management
    
Senn Delaney
White Paper Published By: Senn Delaney     Published Date: Aug 21, 2008
Through a collaborative, groundbreaking study with three prominent U.S. business schools, Senn Delaney has discovered that people who operate from a unique set of three core principles consistently perform at the top 10 percent of performance ratings. The joint study and subsequent research and surveys led to creation of our new, evidence-based, practical performance model that can be taught, practiced, reinforced, applied and measured.
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senn delaney, global information, customer focused, brand management, customer-centric
    
Senn Delaney
White Paper Published By: Senn Delaney     Published Date: Aug 21, 2008
Mergers and acquisitions are a fact of life in today's highly competitive global business environment. Unfortunately, up to one third of mergers fail within five years, and as many as 80 percent never live up to their full potential. A great deal of evidence indicates that the ultimate success of mergers and the amount of time it takes to get them on track is determined by how well the cultural aspects of the transition are managed.
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senn delaney, mergers, acquisitions, sbc, at&t
    
Senn Delaney
White Paper Published By: Senn Delaney     Published Date: Aug 19, 2008
Successful health care leaders are treating ailing systems with a healthy dose of innovative solutions. Senn Delaney CEO and President Jim Hart discusses key issues facing health care leaders today, innovative solutions for dealing with them, and provides a series of thought-provoking questions to help you gauge the health of your organization's culture.
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senn delaney, customer focused, brand management, customer-centric, employee management
    
Senn Delaney
Webinar Published By: ServiceNow     Published Date: Oct 18, 2013
To reach the customers of IT services, you have to abandon long-entrenched models of IT thinking & replace them with a customer-focused model that focuses on value, experience & context. Join the webinar to understand the issues internal customers face with IT, & see how IT can evolve from being the department of no to the department of now.
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servicenow, enterprise it, service automation, applications, webinar
    
ServiceNow
Webinar Published By: ServiceNow     Published Date: Oct 18, 2013
Certifying the accuracy of a CMDB with inconsistent, manual methods is unreliable. ServiceNow's built-in data certification gives you the ability to automate the process. Learn how data certification works with the ServiceNow CMDB to deliver a trustworthy single system of record you can rely on.
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configuration management, data certification, product management, servicenow, enterprise it cloud
    
ServiceNow
Webinar Published By: ServiceNow     Published Date: Apr 19, 2013
Providing a good online shopping experience starts with understanding customer needs and expectations in order to deliver suitable goods and services. Employees expect a similar experience with a Service Catalog. An effective business service catalog captures employee needs and communicates negotiated service offerings and service level agreements. However, hitting service level targets requires more than just listing services. Itís essential to provide an automated self-service portal and open communication.
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employee needs, service offerings, service level agreements, automation, self-service
    
ServiceNow
Webinar Published By: ServiceNow     Published Date: Apr 19, 2013
Every enterprise relies upon multiple custom applications Ė to do things that you just canít get packaged solutions to do and, in some cases, to provide competitive advantage. But those custom applications can be an Achilles heel as business needs and underlying technologies evolve. One size does not fit all, and not every available platform is appropriate for every custom application.
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enterprise, application, competitive advantage, service, custom applications
    
ServiceNow
Webinar Published By: ServiceNow     Published Date: Apr 19, 2013
As an IT infrastructure and operations (I&O) leader you understand the business and IT impact of service management and automation (SMA). SMA done right will improve staff productivity, increase the quality of services, reduce operational costs, and improve the overall IT organizationís reputation with the business. That is why building the business case to secure funding and executive support for SMA is critical.
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roi, it infrastrucutre, service management, automation, productivity
    
ServiceNow
Webinar Published By: ServiceNow     Published Date: Apr 19, 2013
Learn how savvy enterprises, like Tickets.com, Verisign and Omnicare, use ServiceNow as a platform to enable business users to rapidly create applications with ITís full guidance and support. During this webinar, you will discover how ServiceNow is enabling organizations to increase their competitive agility, user satisfaction and productivity, all while enhancing IT's value to the business.
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automation, platform, applications, competitive agility, productivity
    
ServiceNow
White Paper Published By: ServicePower     Published Date: Jul 03, 2007
Technology can prove to be a vital component in the quest for service profitability. However, there is a lot of technology out there targeted at field service organizations which has evolved to the point where its introduction in customer-facing functions can significantly enhance organizational productivity.
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customer experience, customer service, productivity, sales automation, marketing automation
    
ServicePower
White Paper Published By: Soffront     Published Date: Aug 21, 2009
In the decade since customer relationship management (CRM) software first appeared on the market, implementation of the enterprise application suite that helps businesses find new customers, retain existing customers and otherwise increase revenues have gained a reputation as being risky ventures, subject to user rejection, cost overruns, and missed deadlines.
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crm, customer relationship mangement, crm software, crm application, crm app
    
Soffront
White Paper Published By: Soffront     Published Date: Aug 21, 2009
This white paper provides a basic definition of an Internet portal, and then describes a CRM Portal, a portal that is a component of a CRM system. Different kinds of CRM Portals are discussed in terms of who uses these portals and what are they used for.
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portals, crm portals, customer portal, customer portals, web portal
    
Soffront
White Paper Published By: Soffront     Published Date: Aug 21, 2009
How marketing automation and CRM can help a mid-sized business consolidate data, improve customer information, streamline marketing efforts, and take full advantage of marketing campaigns.
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crm, smb, smbs, data consolidation, data quality
    
Soffront
Case Study Published By: Splunk     Published Date: Apr 16, 2012
Using Splunk, Cricket was able to identify system degradation and failures, even in the application area of Cricket's highly-automated and virtualized environment. Read about Cricket's impressive hard and soft ROI.
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splunk, cricket communications, virtualization, automation, customer behavior
    
Splunk
White Paper Published By: SPSS     Published Date: Jun 30, 2009
In an intensely competitive marketplace, knowledge is power. The more an airline can learn about what its customers like and don't like about its offerings, the more effective it can be at building customer loyalty and maximizing its revenues.
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spss, american airlines, customer loyalty, maximize revenues, roi
    
SPSS
White Paper Published By: SPSS     Published Date: Jun 30, 2009
Read how Cabelcom recognized the key to tackling churn and was able to identify the point at which customers become dissatisfied with their service.
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spss, cablecom, customer retention, crm, churn rate
    
SPSS
White Paper Published By: SPSS     Published Date: Jun 30, 2009
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by text analytics solutions.
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spss, text analytics, data management, statistical analysis, natural language processing techniques
    
SPSS
White Paper Published By: SPSS     Published Date: Jun 30, 2009
This whitepaper makes the case for using predictive analytics as a catalyst for that growth. It includes best practices from several global companies.
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spss, roi, customer interactions, predictive analytics, return on investment
    
SPSS
White Paper Published By: SPSS     Published Date: Jun 30, 2009
This White Paper provides strategies and tactics for enabling a more innovative, predictive enterprise that maximizes the value of every customer interaction to "get, keep and grow" customers.
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spss, predictive enterprise, retail management, customer interactions, crm
    
SPSS
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