Social Media Risks and Benefits for the Pharmaceuticals Industry
Drug makers are just beginning to realize how social networks can improve business processes. Social media helps your organization share information and exchange ideas with your customers quickly, but doing so can involve considerable risk. That’s because social media is subject to the scrutiny of regulators, legislators, and litigators. So, what seems like a spoon full of sugar is often a tough pill to swallow when you consider regulatory requirements from agencies like the FDA. On top of that, increasing litigation has made it a business requirement to consider solutions that help bring down skyrocketing legal costs. Not having technology in place to help manage these requirements and increasing risks, or doing so without careful planning, can be a costly mistake.
Read this paper to gain an understanding of:
What the regulatory landscape of the pharmaceuticals industry looks like
What concerns you should be aware of f
SHL's Global Assessment Trends Report provides human resources professionals and those interested in learning about global assessment practices a comprehensive look at how organizations around the world measure talent.
In the Social Media Pocket Guide, discover best practices for developing full-scale programs. The guide outlines the business case, content strategy, real-world examples and measurement methods for the 6 best ways to use social media.
Learn how to plan and execute successful social media initiatives with this 28-page framework including best practices on developing your social media strategy, writing day-to-day content and managing your social media team.
An informative new whitepaper highlights the importance of consistency for your brand's success and offers four recommendations that every PR professional should consider for more effective communications.
Published By: Meltwater
Published Date: Jul 29, 2015
When a brand crisis hits, your most important asset is media intelligence. But don’t wait for all hell to break loose to get up to speed on the latest tools and best practices for crisis communications in the age of social media. Get the tools you need to help spot early warning signs, stay organized, and enforce due process should a crisis hit—Download our Media Intelligence for Crisis Communications e-book today.