IT leaders working on customer service projects must display an incredible amount of diligence. An organization’s CRM system has become its lifeline to customers, but as customer needs evolve so has the requirements of CRM. According to Gartner, today’s CRM solution must include a laundry list of capabilities outside its traditional core functionality including: native mobile support of the vendor's customer service and support business applications; real-time analytics; industry-specific functionality and workflow; context mining of voice and text; scalable cloud-based systems; social media engagement; suggested next agent action; multimodal capabilities, such as chat within mobile self-service; and even co-browsing. Gartner surveyed the CRM field and evaluated each vendor including Pegasystems.
Download this Gartner Magic Quadrant analysis and gain a better understanding each vendors’ CRM Customer Engagement Center solutions.
With new technologies, new opportunities often emerge, especially in business. The advent of innovations, such as social media and mobile devices, is changing the ways businesses interact with customers and the ways in which customers desire to be engaged. Opportunities arising from the benefits of salesforce automation, business intelligence (BI), and customer relationship management (CRM) applications are providing new levels of insight, helping businesses acquire customers more efficiently and retain those customers longer. As a direct result, organizations that invest in better understanding potential customers are likely to see higher returns than those organizations that possess a more limited understanding of their customer base. Seeking the competitive advantage resulting from improved customer focus, IT organizations have increased investment in business intelligence and analytics and the underlying infrastructure to support those applications.
As social media use has grown, an urgent need has emerged to correlate the information generated through social data with existing consumer information, and integrate it with sophisticated data management systems. This white paper describes how organizations can blend social insights with more-traditional data in an integrated customer data hub to optimize social strategies and create outreach efforts, new products, and campaigns grounded in real-time, repeatable, automated, and scalable analysis.
If you aren’t tapping into social selling, you’re missing out. Customers want to be treated like individuals, not psychographic profiles. The more connected you are to today’s social and mobile customer, the better chance you have of establishing trust and having an honest dialogue. Social doesn’t replace email. Cold calls aren’t dead. These tactics all have their time and place, but social represents the most exciting channel that sales has had in a long time to stay connected and informed.
"Chez Microsoft Dynamics, nous n'avons de cesse de vous aider à offrir à vos clients des expériences attrayantes qui contribueront à votre réussite.
Dans un monde où vendeurs et responsables marketing doivent collaborer plus étroitement pour instaurer le dialogue avec les clients et les convaincre, Microsoft propose des solutions qui les aideront à créer, ensemble, des relations clients durables.
Découvrez comment créer des expériences clients de grande qualité et avancer vers le succès grâce aux fonctionnalités des produits Microsoft Dynamics. "
"La technologie a totalement révolutionné la fonction commerciale.
D'un côté, elle a rendu la vente plus difficile puisque les clients, persuadés d'obtenir toutes les informations nécessaires sur Internet, ont tendance à prendre seuls leurs décisions d'achat. De l'autre, à condition d'être utilisée à bon escient, la technologie permet aux vendeurs de s'adapter en simplifiant les processus commerciaux et en les rendant plus efficaces et plus fructueux qu'auparavant.
Découvrez comment Microsoft peut aider les services commerciaux à se servir de la technologie pour conclure davantage de ventes plus facilement, tout en adaptant leurs méthodes au contexte actuel."
Published By: Genesys
Published Date: Oct 16, 2013
Earlier this year, Gartner released the 2013 Magic Quadrant for Call Center Infrastructure, an annual report that analyzes call center infrastructure vendors for completeness of vision and ability to execute.
Explore and compare contact center solutions from today's top vendors and decide which solution is right for you.
This is the fifth consecutive year that Genesys has been named a worldwide Leader for Contact Center Infrastructure. The Genesys Customer Engagement platform (referred to as the Customer Interaction Management or ‘CIM’ platform in the report), is the industry’s most complete platform on which companies can deploy an all-in-one, end-to-end scalable contact center
Get the 2013 Gartner Magic Quadrant for Contact Center Infrastructure now!
If you’re looking to improve sales performance, optimize ecommerce, implement marketing automation, expand social media, deliver better customer service, or utilize accurate Configure-Price-Quote (CPQ) – it’s all Oracle.
And, the icing on the cake? All of these solutions are integrated, but modular. We offer a breadth of solutions that you can not only buy individually, but can also easily integrate with existing or additional solutions as your business needs grow.
Adapt your customer experience strategy to new technology in Forrester's navigate the future of CRM in 2017 Report.
De la gestion de la relation client (CRM) à la planification des ressources d'entreprise (ERP), de la gestion de la chaîne logistique aux aspects décisionnels et à la création de rapports, Microsoft Dynamics vous offre la solution métier idéale.
Read this white paper to learn how marketers are using IBM technology to learn about their customers’ attitudes, preferences and buying habits from what they say on social media and through a range of interactions that can be measured and analyzed.
In this new white paper by Peppers & Rogers Group and IBM, readers will learn how to harness customer insight from myriad interactions to profitably grow revenue, increase loyalty, and go from good to exceptional.
Good marketers are going where their customers are - that means social media. According to a recent Unica global survey of marketers, 47% of respondents say they currently use social media marketing tactics; in North America, that number jumps to 58%. Yet, for all the rush, many marketers are wondering, "where's the gold?" Download the white paper, "From Social Media Hype to Social Media Marketing" and learn how to build a stronger customer relationship."
Published By: LiveOps
Published Date: Aug 03, 2012
This paper will first discuss the impact of cloud computing, consumerization of IT, and the emergence of social media in driving the transition from traditional on-premises call centers to a superior model, the cloud contact center.
Social-enabled customer service requires three primary capabilities.
The capability to:
1. Listen and Respond: Treat Social Media as an Integrated Interaction Channel Most social-enabled contact centers are at the early adopter stage, attempting to “bolt on” social media as a side process. Many are experiencing inconsistent customer experiences, higher costs and negligible return on investments.
Download this White Paper for more info.
Published By: OneSource
Published Date: Jan 07, 2010
Technology and improved access to information is making selling both harder, and easier. Our increased "connectedness" offers opportunities for the innovative, insightful, and motivated sales professional to shine. In this white paper we'll talk about what lies beyond Sales 2.0: how to marry the "best of the fundamentals" with sales enablement and social media.