myths

Are your team’s seemingly small discount concessions doing major hidden damage to your profit margins? Read our FREE eBook to find out the five negotiating mistakes that may be costing you BIG money!

Corporate Visions and SAVO teamed up to dig into if, and how well, companies are using mobile tablets to equip their salespeople to be more effective in their customer conversations. Are you ahead of the mobile movement or lagging behind?

When it comes to social media marketing, there is perhaps no other topic that is discussed more than determining and reporting return on investment, or ROI. This white paper sets out to make the case that ROI determination can be approached in a unified, structured and straightforward way. It also lays out a framework for expanding the definition of ROI and increasing organizational maturity for measurement and monetization. Finally, it dispels some of the myths around ROI and seeks to show the relationship between social KPIs organizations may be collecting today and how to align them with broader organizational and business-oriented goals and objectives.

For nearly two decades, analysts, journalists, and industry experts have warned manufacturers about the consequences of a disconnect between the shop floor (the production line) and the top floor (senior management up to C-suite). With all that has been written on the subject, it's surprising that few manufacturers have even tried to connect the shop floor to the top floor to enhance the extended supply chain.

This guide examines seven common advanced malware misconceptions and distinguishes between myth and reality.

"As any technology becomes increasingly popular and widespread, certain pieces of inaccurate information begin to sound like facts. Moreover, as a product matures, it evolves by taking on new features, shedding old ones and improving functionality. However, many products continue to carry those myths as truisms even as the version count rises higher. Get the facts about vSphere. Read the White Paper "

Get help evaluating your next purchases and accelerate the business value of IT as your datacenter continues to evolve. Download this Technical Adoption Profile on How Blade Servers Impact Datacenter Management and Agility from Forrester Research.

This white paper separates fact from fiction to help senior IT executives make decisions around cloud computing - dispelling myths and answering the tough questions; including how to simplify adopting and securing a private or hybrid cloud.

Despite the advances in encryption techniques and vastly improved computer capabilities, however, many of the fallacies and outdated understanding about encryption persist. Sometimes these myths are even being perpetuated in popular technology publications where some authors and editorial staff fail to do their research thoroughly.

Whether you’re an experienced marketing manager, or just starting your career, it’s imperative that you know the fundamentals of search engine marketing and optimization. If for no other reason, you certainly don’t want to let your boss know you’re a marketing dinosaur. This whitepaper details the top 10 myths and errors behind SEO.

This paper focuses on six myths that surround direct marketing best practices and discusses how you can use specific analytical techniques and tools to beat these myths, increase response rates and boost ROI.

As any technology becomes widespread, certain inaccurate information can begin to sound like facts, and those myths can live on as truisms even as the version count rises. Get the facts about vSphere. Read the White Paper >>

Download Debunking the Top 5 Security Implementation Myths to learn why staying with your current, inferior technology costs your business more money in the long run.

Manufacturers that address the fundamental requirements know that “Top-to-Shop” isn’t an urban legend anymore. Those that have eliminated the disconnect between the shop floor and the top floor have succeeded in enhancing the extended supply chain. More importantly, their executive leadership consistently achieves business goals—with the help of those on the line and in plant, operations and management.

Hype abounds about Big Data. And it's hard to know how to effectively exploit its potential. Learn how to separate fact from fiction in this new webinar + research note titled "Amazon EMR is Easy and 7 Other Myths." If you're considering launching a new Big Data initiative, or if you are currently struggling with Amazon EMR, view this 30 minute on-demand webinar + research note and dispel the most common untruths about Amazon EMR, as determined by leading Hadoop experts. Specifically, you'll learn: • The differences between Hadoop-as-a-Service and Amazon EMR • Why Hadoop on Amazon is not elastic • Why EMR is not a "plug-n-play" application • How costs get out of control with Amazon EMR

How the cloud can help you reduce headaches and time maintaining hardware. How cloud storage is actually safer than on-premise. How cloud technology and cloud solutions can increase employee productivity. Advantages of cloud computing and how it allows you to spend less time on software updates and more time building your business.

How the cloud can help you reduce headaches and time maintaining hardware. How cloud storage is actually safer than on-premise. How cloud technology and cloud solutions can increase employee productivity. Advantages of cloud computing and how it allows you to spend less time on software updates and more time building your business.

Learn about the most common faulty disaster recovery assumptions—from insufficient employee work arrangements to the inadequacy of annual or biannual disaster recovery testing.

Open source is just a method to reaching a goal, not a goal in itself. In this overview, "The Top 5 Open Source Security Myths," you will be introduced to some of the largest misconceptions regarding open source security.

The intrepid data miner runs many risks, including being buried under mountains of data or disappearing along with the "mysterious disappearing terabyte."  This article outlines some risks, debunks some myths, and attempts to provide some protective "hard hats" for data miners in the technology sector.

The intrepid data miner runs many risks, including being buried under mountains of data or disappearing along with the "mysterious disappearing terabyte."  This article outlines some risks, debunks some myths, and attempts to provide some protective "hard hats" for data miners in the marketing sector.

With this ebook, you will have what you need to get started so you can go forth and measure!

This guide will highlight some common myths about all-in-one software suites and why the latest technology favors best-of breed solutions.

Concerns about online reviews are invariably based on misconceptions that don't hold up when faced with reason. This whitepaper lists some of the most common myths holding businesses back from embracing the true power of online reviews.

What does it mean to “move to the cloud”? In this eBook, we break down myths about the cloud computing and detail what you really need to know when considering Microsoft Office 365. Fill out the form to get your free eBook to learn about: • How the cloud can help you reduce headaches and time maintaining hardware. • How cloud storage is actually safer than on-premise. • How cloud technology and cloud solutions can increase employee productivity. • Advantages of cloud computing and how it allows you to spend less time on software updates and more time building your business.