Published By: Carbonite
Published Date: Jan 04, 2018
Malware that encrypts a victim’s data until the extortionist’s demands are met is one of the most common forms of cybercrime. And the prevalence of ransomware attacks continues to increase. Cybercriminals are now using more than 50 different forms of ransomware to target and extort money from unsuspecting
individuals and businesses.
Ransomware attacks are pervasive. More than 4,000 ransomware attacks happen every day, and the volume of attacks is increasing at a rate of 300 percent annually. According to an IDT911 study, 84 percent of small and midsize businesses will not meet or report ransomware demands.
No one is safe from ransomware, as it attacks enterprises and SMBs, government agencies, and individuals indiscriminately. While ransomware demands more than doubled in 2016 to $679 from $294 in 2015, the cost of remediating the damage and lost productivity is many multiples higher.
Your customers won't rave about a simple payment experience.
They won’t congratulate you when they can
pay for an “online exclusive” product at the till.
They won’t talk on social media about the
slickness of the online checkout process.
But they will make a lot of noise about a bad experience.
And your conversion rates and sales will take a hit.
These payment niggles have a particularly big impact on
hospitality business with ambitious growth targets.
Download the Insider’s Guide to catching payment niggles before they become critical concerns.
Published By: Genesys
Published Date: Feb 22, 2018
Is Your IT Team Ready to Enable Digital Transformation?
Customers want fast access to information and immediate problem resolution on any device, from any location, at any time. It’s up to IT to build the foundation for this digital transformation—and increasingly, it’s cloud-based. Make sure your IT team is on track to deliver.
An omnichannel contact center platform gives you a single, integrated view of the entire customer journey. And as a cloud-based solution, IT has the flexibility to deploy advanced features fast and cost-efficiently.
Read this white paper from Frost & Sullivan for a pragmatic approach to:
• Identify process changes and goals with lines of business
• Benchmark your current infrastructure and technology gaps
• Consider cloud omnichannel solutions for easier deployments and simple scalability
Published By: CloudTask
Published Date: May 11, 2018
As a B2B marketer, the process of nurturing and generating new leads is always tricky business. Chasing high quality and relevant leads requires a considerable amount of time, energy and resources to be invested into email marketing campaigns, social media management and educational content such as blogs, whitepapers and eBooks. While live chat support has been around for about a decade, only in recent years and especially in the age of the smartphone, are B2B companies capitalizing on it as a channel to generate and nurture leads.
Published By: CloudTask
Published Date: May 11, 2018
Creating new content takes an incredible amount of time and resources for your internal teams. Maybe you’re even paying an agency a good percentage of your budget to do it for you. Whilst content, from blogs to eBooks, and videos to white papers, does have a lot of value, that value comes at a cost.
This isn’t the only issue with generating new leads through content. The effectiveness of sharing content via email is declining, it’s harder than ever to connect on the phone, people are apprehensive about immediately giving out their contact details, and social media has become more about likes and less about real results.
In short, creating content to generate leads can be challenging, time consuming and expensive.
But, what if you didn’t have to spend time and money creating content in the first place? What if you could generate qualified B2B sales leads without it?
Published By: UNiDAYS
Published Date: May 21, 2018
Already reshaping politics and the workforce – not to mention the commercial world – Gen Z is an economic force to be reckoned with. Read up on the retail trends they’re instigating in this new report. And get a jump on the competition.
Adobe sits at the nexus of content, media, and marketing.
Adobe provides an EMSS offering spanning marketing, advertising, analytics, and content management capabilities. Of the vendors included this study, Adobe maintains the highest degree of overall strategic focus on marketing and consumer engagement. Adobe is investing heavily in its platform’s core services to unify data, content, and shared functionality across products. Adobe stands out for its digital intelligence, content handling, and aggressive rollout of AI features. Reference clients praise Adobe for their application usability and account management.
Die Welt ist heute digital – Cloud, Mobilität, Social Media und das Internet of Things verändern Arbeit und Freizeit für jeden. Diese sich schnell weiterentwickelnde digitale Welt definiert auch die Beziehung zwischen Ihrem Unternehmen und Ihren Kunden neu. Die Kunden erwarten von ihren bevorzugten Marken heute eine komfortable, interaktive User Experience. Auch die Security ist ein wichtiges Anliegen. Die Risiken wachsen, da Unternehmen und Kunden immer mehr vertrauliche Daten austauschen.Diese Transformation verstärkt auch den Wettbewerb. In den Worten des Analysten Mark Raskino: „Daher revidierten alle Akteure ihre Strategien ungefähr gleichzeitig, und allen wurde die Macht der digitalen Wirtschaft etwa zur gleichen Zeit bewusst. Konkurrenz ist also unvermeidlich.“
Como resultado, debe encontrar la forma de cuantificar las métricas que de verdad importan, es decir, el compromiso, la lealtad y la satisfacción. Asimismo, es fundamental que iguale el nivel de agilidad con el de calidad, lo que convierte el rendimiento de las aplicaciones en una prioridad para todos los departamentos: desde el comercial hasta el de marketing, pasando por el de TI. Por último, debe preparar a su empresa para el futuro mediante la rápida adopción de las últimas tecnologías e innovaciones, que satisfarán y superarán las expectativas de los clientes.
CA Technologies recently released version 8.5.1 of its flagship United Infrastructure Management (UIM) platform. The company continues its efforts to make it a powerful contender in the highly competitive and crowded hybrid IT management market. The latest enhancements, and those coming soon in the next release, should help strengthen its position as an intelligent and predictive toolset that enables administrators to quickly – and in some cases proactively – react and remediate performance and capacity anomalies.
A Chief Marketing Officer's Roadmap.
In this paper Acxiom shows how Media Mix Optimization can help overcome the complex challenges of today's marketing. Herein we not only detail both the "Journey" of MMO and its rewards but also how to avoid several key hurdles along the way.
When augmenting the benefits package
for your organization, it’s natural to focus
on traditional perks that employees have come to
expect: PTO, health insurance, and maybe a tuition
assistance credit here or there. But if you’re looking
for creative and effective ways to stimulate
employee engagement while also driving business
results, you’ll want to consider the powerful impact
of offering language-learning opportunities.
Why language learning? It offers immediate and
long-term benefits to both employees and employers.
Research shows that organizations that offer access
to language learning see an increase in employee
engagement factors like loyalty, morale, and
productivity, which in turn boosts business performance
factors such as customer satisfaction
and internal communications.
Where’s the connection? And how can you reproduce
these benefits within your organization? This
playbook offers a deeper look at why language
learning has such a positive influence on employee
Intel Xeon Scalable processors together with Optane and 3D NAND enable increased VM density, better performance and efficiency. Working with Intel and VMware, Evaluator Group tested several next generation Hyperconverged configurations based on VMware vSAN and Intel technologies, including a new class of storage media known as OptaneTM for extreme performance levels.
Businesses expect IT management to demonstrate their contributions to end-user benefits and the bottom line while addressing immediate needs and long-term performance management goals. This white paper presents IT2020, a new performance management paradigm for meeting both of these expectations.
If you're a brand marketer or digital agency looking to amplify your social marketing initiatives this year, this document will guide you through the growing world of Facebook apps. Today, there are more than 500,000 active applications on Facebook, but of these only 250 applications have more than one million monthly active users. You've downloaded this guide because you recognize that marketing today means creating a two-way dialogue with your customers.
Since Adobe debuted the PDF file format in the early 1990s, it has become the defacto standard for electronic documents in many markets. While engineers, publishers, and printers push the format to its technical limits with rich media and 3-D content, the general office worker comprises the PDF-using majority.
Finding out your organization has been breached can be devastating news — knowing how to deal with an intruder that’s broken through your cyber defenses can be even more challenging.
This white paper, “You’ve Been Breached — Now What? How to Respond to a Worst-Case Scenario,” offers practical steps IT and security professionals should take after a cyberattack occurs. You’ll receive guidance for both short-term and long-term strategies to help minimize damage, protect sensitive assets and preserve forensic evidence that can help during the investigation and remediation process. This paper also includes recommendations for strengthening your organization’s defenses against a future breach. They are based on decades of experience from CrowdStrike® incident responders who work on the front lines fighting cyberthreat actors every day.
Download this White Paper to learn:
• How to collect and preserve data after a breach so that critical forensic information can be retrieved
• What sort of in
Published By: BitGravity
Published Date: Dec 17, 2009
This paper outlines the seven essential buying criteria that every decision-maker needs to consider when making a decision on a video delivery provider. These buying criteria are shared across the gamut of small, video-centric startups and established, familiar media giants.
Published By: StrongMail
Published Date: Jul 31, 2009
The rise of social media is intrinsically connected to email, which was itself the first social network. Email marketers must leverage this complementary channel to expand their reach beyond the email list, realizing the power of viral marketing in the social web.
Published By: StrongMail
Published Date: Jun 08, 2008
The growing trend towards insourcing marketing and transactional email is being driven by businesses that are looking for ways to improve their email programs, increase data security and lower costs. When evaluating whether it makes more sense to leverage an on-premise or outsourced solution, it's important to understand how the traditional arguments have changed.
With the current state of the economy, IT executives are being asked to stretch their budgets in order to keep their businesses profitable. In 2008, Median IT spending per user fell to $6,667 from the previous year's $7,397, according to Computer Economics. This represents a 6.2% reduction, consistent with the fact that IT managers were supporting an increasing number of users without corresponding increases in IT spending. IT spend continued to decline in 2009 and uncertainty and caution is still prevalent in 2010.
Published By: OneUpWeb
Published Date: Nov 23, 2010
Does social media marketing really work? How do you separate fact from fiction as you navigate your way through the buzz about "going viral"? Amidst the chatter about Twitter, Facebook, FourSquare, Digg, Delicious, and Linked In-what will really get your business ahead? Tune in to find out as Oneupweb CEO Lisa Wehr and Social Media Director, Maureen Michaels team up to unveil the truth.