LinkedIn is the largest social networking platform for business professionals, but utilizing it effectively to build your brand and move the needle for you business is a delicate balance. Many leaders struggle with finding the right balance of building an authentic brand.
To help you begin building your brand, establish your voice, and drive business and opportunity for yourself and your team, this guide will answer the following questions about effectively using LinkedIn:
Does building my brand help me close deals?
How can the platform move the needle for my pipeline?
What is proper etiquette when communicating with peers?
How do I enable my sales team to incorporate LinkedIn into the outbound efforts?
Download today to establish your presence on LinkedIn!
Published By: InsideView
Published Date: Aug 17, 2015
Whether you’re a marketer, a salesperson, or otherwise contributing to revenue growth, learning a few social selling techniques will help you fill your deal funnel with more–and better–leads.
But it’s not as simple as creating a few tweets and browsing through LinkedIn.
Put social media at the core of your lead-to-revenue process and get real tips you can use to grow revenue in our webinar, “5 Steps to Using Social Selling to Fill Your Funnel.”
This short 30 minute webinar will show you how social selling will help you:
Find the best targets
Recognize “I’m ready to buy” signals
Uncover relevant, real-time insights
Published By: DocuSign
Published Date: Mar 23, 2016
“The introduction of DocuSign into our collections process significantly improved DSO contributing to access to over $1M in additional working capital on an annualized basis.”
-Brian Frank, Director, Global Enterprise Operations, LinkedIn
Read this case study to learn more about LinkedIn's sucess with DocuSign.
Published By: DocuSign
Published Date: Feb 13, 2017
Brian Frank, the Head of Global Operations at LinkedIn, discusses the benefits of the speed and visibility of DocuSign for their sales representatives. Frank says, “If we took it away, they would scream."
Cloud investment continues to grow
over 20% annually as organizations are
looking for faster time to deployment,
scalability, reduced maintenance, and
lower cost. But there is one aspect
of cloud that consistently worries IT
and security professionals – how to
achieve high levels of security in the
cloud. As cloud adoption increases, the
fears of unauthorized access, stolen
identities, data and privacy loss, and
confidentiality and compliance issues
are rising right along with it.
This report has been produced by the
350,000 member Information Security
Community on LinkedIn in partnership
with Crowd Research Partners
to explore how organizations are
responding to the security threats in the
cloud and what tools and best practices
IT cybersecurity leaders are considering
in their move to the cloud.
It is no secret; security and compliance are at the top of the list of concerns tied to cloud adoption. According to a recent 2017 Cloud Security survey to over 350,000 members of the LinkedIn Information Security Community, IT pros have general concerns about security in the cloud (33 percent), in addition to data loss and leakage risks (26 percent) and legal and regulatory compliance (24 percent)1. The number of reported breaches in enterprise datacenter environments still far exceeds the reported exposure from cloud platforms, but as businesses start using public clouds to run their mission-critical workloads, the need for enterprise-grade security in the cloud will increase.
Public cloud environments require a centralized, consolidated platform for security that is built from the ground up for the cloud, and allows administrators to monitor and actively enforce security policies. The tools and techniques that worked to secure datacenter environments fail miserably in the cloud. Se
Worldwide social network ad spending is expected to reach nearly $9 billion in 2013, a 33% increase over 2012. While Facebook will maintain a significant share of the 2013 total ($5.48 billion), that leaves $3.5 billion to be spent on fast-rising Twitter, Chinese social networks, social games, LinkedIn and other sites.
LinkedIn sees cost and time benefits from Okta’s on-demand identity and access management service; securely integrating their cloud applications with Active Directory, single sign-on, and provisioning reports.
Today’s most damaging security threats
are not originating from malicious
outsiders or malware but from trusted
insiders - both malicious insiders
and negligent insiders. This survey is
designed to uncover the latest trends
and challenges regarding insider threats
as well as solutions to prevent or
mitigate insider attacks.
Our 400,000 member online
community, Cybersecurity Insiders,
in partnership with the Information
Security Community on LinkedIn, asked
Crowd Research Partners to conduct
an in-depth study of cybersecurity
professionals to gather fresh insights,
reveal the latest trends, and provide
actionable guidance on addressing
Published By: Sprinklr
Published Date: Nov 22, 2016
You’ll learn some handy information in this guide, including:
- Why your company should be thinking about LinkedIn ads.
- How HSBC and Nissan are running successful campaigns on LinkedIn.
- Actionable advice for taking your first steps, courtesy of thought leaders who live and breathe LinkedIn.
Gone are the days when employees leave a company and are never heard from again. People share experiences on Glassdoor and LinkedIn. Also, an employee may come back, turn into a contractor, or even become a client. Departing employees now have power and today’s leading edge companies are asking, “How can we create a win-win departure?”
Published By: ServiceNow
Published Date: Feb 07, 2012
Download the white paper to find out more about next-gen IT solutions - and how IT in the cloud will help your organization not only keep up with today's complex IT ecosystem, but manage it more efficiently than ever before!
Social and business networking sites are changing the way people talk online. Sites like Facebook, MySpace and Bebo help friends stay in touch while LinkedIn and Plaxo mainly connect business users. They are very popular but present new challenges to IT managers. They seem to have come out of nowhere. For example, Facebook currently has 70m users, 40% of which are located in the US. The rapid growth of such sites is part of the problem. Companies risk being caught off guard. Learn how to protect your business from threats posed by online social networking in this 7 Step Guide for IT Managers.
Launching a social advertising campaign may be easy. However, creating a great social advertising campaign that actually pays off can be a real challenge. Plus, the rules for success change from Facebook to Twitter to LinkedIn.
In this ebook, we’re going to cut through the clutter and jargon. We will focus on showing you how to use social media to support your recruiting efforts, rather than just telling you why you need to use it.