Published By: Quick Base
Published Date: Dec 18, 2017
IT leaders are in a tough spot. Business leaders need help improving processes, but IT needs to focus resources on its own mission-critical innovation projects. Over the past 18 months IT backlogs have risen by 29%, resulting in growing tensions between IT and the business. Across industries, IT leaders are increasingly turning to no-code application development to free themselves from the burden of the backlog.
In this 30-minute webinar, Adam Hoover, Solutions Engineer at Quick Base, Inc. will discuss how a no-code application development platform can enable you to drastically reduce your backlog and keep your team focused on the projects that have the greatest impact. He’ll cover how to identify partnership opportunities between the business and IT – and share three effective models for working together while maintaining high quality across the IT ecosystem.
Take the mystery out of business credit data
The modern-day explosion in data has presented new challenges for interpreting financial reports to uncover meaningful insight. We often struggle to be efficient with the resources we have and the data we use to make our decisions, whether we’re talking with a new customer or an existing one.
Since when did budgeting become a process that companies dread? Just say the word “budget,” and you’ll elicit at least a few groans or eyerolls from teams outside of finance. It’s daunting: the weight of the next few years rests on a couple of forecasts, financial projections and line-item lists. As a result, cross-functional teams are under a lot of stress to ensure that their cases and arguments are heard. In some ways, the budgeting process almost feels combative.
When the right approach is applied, analytics can drive more effective marketing strategies. While marketers understand the role analytics plays within the organization, most are not leveraging analytics to really drive enterprise performance. We surveyed 100+ business leaders to understand the state of analytics maturity across today’s leading organizations, uncovering common challenges teams are facing in their quest to use data and analytics to deliver a competitive advantage.
What We Uncovered:
- 73% of analytic professionals claim to work for an analytically-driven company
- Only 42% of companies have a strategy for using analytics across the enterprise
- Just 38% of companies share results of their analytic insights outside their department
- 81% of organizations rely on 3rd parties for at least some portion of their analysis
Download the report to learn how marketers, like yourself, view themselves in light of using analytics to drive their business.
Is your well-worn playbook in need of a refresh? What worked best for B2B marketers last year may not help you optimize a moment with a customer or prospect today. All too often, baked in processes get in the way of delighting customers.
If you’re a B2B marketer who wants to be a game changer, you have come to the right place. This reader is for marketers who crave to poke and pull apart the “tried and true”.
Break the cycle of “best practice” rituals and ask yourself these questions:
- When was the last time you made a truly bold move in your marketing?
- Do you have any idea how bad your data problem really is?
-How long will you continue to create sales content nobody uses?
We answer these questions and more- download the free guide today!