Published By: Iterable
Published Date: Sep 07, 2018
Email marketing continues to be the best digital channel for ROI, so delivering dynamic, personalized messaging to the inboxes of your customers is of the utmost importance. In fact, for 77 percent of consumers, email is the preferred messaging channel, dwarfing demand for SMS, push notifications and social media communications.
When you are determining the right email marketing strategy for your business, it’s natural to wonder how the industry leaders are conducting their campaigns. A¬er all, if they’re on top, then they must be doing everything right...right?
To glean best practices, we analyzed the email marketing strategies adopted by the top 100 e-retailers in the United States to study how they engage with their customers. These companies represent industries ranging from apparel and electronics, to auto parts and pet supplies, but all have the single goal of getting their users to go from inbox to checkout.
We note what companies are doing across the board, as well as what spec
IT professionals are under tremendous pressure to ensure IT Resilience and that business technology services are protected and available 24/7. In this webinar, Forrester’s Senior Analyst, Naveen Chhabra, explores the practices and technologies that have evolved to become the tech infrastructure needed to help organizations achieve true IT resilience and giving IT the tools they need. You will hear about: The state of the IT Resilience market.New and evolving approaches and technologies that are leading organizations to solve for IT resilience.The tools IT needs in order to focus on modernization and building a solid cloud strategy.
Published By: Cylance
Published Date: Jul 02, 2018
The cyberattacks of 2017 proved more numerous, sophisticated, and ruthless than in years past. Threat actors, armed with knowledge stolen from the CIA and tools lifted from the NSA, demonstrated an elevated level of proficiency. WannaCry and NotPetya, two prominent threats from last year, successfully exploited these stolen assets in their assault on systems worldwide. As 2017 progressed, new opportunities developed in ransomware-as-a-service (RaaS), opening the gates of malware-for-profit to everyone. Advancements in fileless attacks provided new ways for threats to hide from once reliable detection methods. Malware features such as polymorphism continued to play a powerful role in evading traditional defenses. The victims of cybercrime ranged from private businesses to the fundamental practices of democracy. France and the United States saw significant data breaches during their recent presidential elections. Several high-profile companies lost their customers’ personally identifiable information to cyberattacks, blemishing their brands and costing them untold millions in recovery operations. This report contains an overview of the threat trends and malware families Cylance's customers faced in 2017. This information is shared with the goal of assisting security practitioners, researchers, and individuals in our collective battle against emerging and evolving cyberthreats.
Published By: Airfoil PR
Published Date: Apr 21, 2010
In our latest Point of View, "The Dirtiest Word In Business," Airfoil has assembled a collective set of best practices to help technology marketers meet the communications challenges of a new digital decade.
Machine learning systems don’t just extract insights from the data they are fed, as traditional analytics do. They actually change the underlying algorithm based on what they learn from the data. So the “garbage in, garbage out” truism that applies to all analytic pursuits is truer than ever.
Few companies are already using AI, but 72 percent of business leaders responding to a PWC survey say it will be fundamental in the future. Now is the time for executives, particularly the chief data officer, to decide on data management strategy, technology and best practices that will be essential for continued success.
“Unpolluted” data is core to a successful business – particularly one that relies on analytics to survive. But preparing data for analytics is full of challenges. By some reports, most data scientists spend 50 to 80 percent of their model development time on data preparation tasks. SAS adheres to five data management best practices that help you access, cleanse, transform and shape your raw data for any analytic purpose. With a trusted data quality foundation and analytics-ready data, you can gain deeper insights, embed that knowledge into models, share new discoveries and automate decision-making processes to build a data-driven business.
Small and midsize retailers around the world are seeing their businesses transform in a variety of ways. These firms, typically with fewer than 1,000 employees, have been transforming themselves as customers seek new types of engagement and as suppliers expect higher levels of efficiency and effectiveness. New business models and new competitors are changing the way retailers do business. Rather than simply react to new threats, successful retailers are leveraging technology in new ways to sharpen business practices, improve agility, and better serve customers while strengthening the role of retailers in the supply chain.
Through digital transformation including the effective engagement of the internet of things (IoT) to track inventory, the opportunity to maintain and gain competitive advantage can be significant.
This report explores the challenges that global businesses face when addressing the complex and fluctuating policy environment and offers a set of best practices that companies can follow to meet evolving privacy and security demands. Download now!
Published By: Broadsoft
Published Date: May 25, 2017
This eBook is for contact center management and business executives looking for ways to increase the efficiency and productivity of their contact center.
• If yours is an existing contact center with infrastructure that has been built up over the years, this eBook provides best practice steps to break down the resulting application silos, unify them, and improve the operational efficiency of your contact center.
• If yours is a new contact center and you have the opportunity to build your infrastructure from the ground up using modern technologies, this eBook will provide best practices to prevent building application silos.
Published By: Broadsoft
Published Date: May 25, 2017
This whitepaper is for contact center management and business executives looking for ways to optimize the business performance of their contact center.
• If yours is an existing contact center with infrastructure that has been built up over the years, this whitepaper provides bestpractice steps to break down the resulting data silos, unify them, and optimize your contact center for business performance.
• If yours is a new contact center and you have the opportunity to build your infrastructure from the ground up using modern technologies, this whitepaper will provide best practices to prevent building data silos.
Video collaboration opens up opportunities for greater interaction and innovation, regardless of industry. Everyone benefits. For example, in healthcare, video is dramatically changing the way institutions interact with customers and professionals. In recent years, a number of hospitals across the United States have been subscribing to video and voice call centers that enable them to share language interpretation services, psychiatric care services and other developing capabilities. In the process, video collaboration is affecting business outcomes, changing business processes and helping healthcare facilities achieve scale, cost and efficiency not seen before.
Build a better midsized business without borders Empower your employees — through business collaboration and communications solutions like video, audio and web collaboration — to help grow revenues, improve customer loyalty, and boost productivity. Learn more in this white paper.
Historically, the speed of a wired connection at the access edge has always been faster than that of a wireless connection. This means workers had to choose between the performance of wired connectivity and the convenience of a wireless connection. Consequently, workers often had to modify the way they worked— first, finding a wired port to use for high-bandwidth applications, such as video or streaming media, and then shifting to wireless connections when the need to be mobile was more important than having the performance of wired.
Cisco Validated Designs (CVDs) present systems that are based on common use cases or engineering priorities. CVDs incorporate a broad set of technologies, features, and applications that address customer needs. Cisco engineers have comprehensively tested and documented each design in order to ensure faster, more reliable, and fully predictable deployment.
Mobile devices have brought advancements to virtually all aspects of modern life and have had transformative effects on businesses spanning all industries. However, the positive business effects that can be brought about by mobility and "going digital" are not enjoyed as frequently within small and midsize businesses (SMBs) as they are within larger organizations. While potential benefits are there, small and midmarket organizations may have fewer resources available and can find difficulty in realizing the full value of the enterprise mobility infrastructure. Often, organizations find themselves having to make trade-offs between richness of functionality and available resources.
Wi-Fi is about to get a reboot. New 802.11ac Wave 2 products will make it possible to deliver LAN-like multigigabit speeds over the wireless network for the first time, enabling previously unimagined scale and flexibility in the enterprise workspace.
Shifting from a software defined networking model is the first component of a hybrid WAN. See how a hybrid WAN is ideally suited for mobility and cloud models in the whitepaper from ZK Research.
Read this design guide for detailed insights into how an Intelligent WAN can improve the way your branch network operates, from headquarters to your most remote location.
This TDWI Best Practices Report focuses on how organizations can and are operationalizing analytics to derive business value. It provides in-depth survey analysis of current strategies and future trends for embedded analytics across both organizational and technical dimensions, including organizational culture, infrastructure, data and processes. It looks at challenges and how organizations are overcoming them, and offers recommendations and best practices for successfully operationalizing analytics in the organization.
As the world around us becomes increasingly digital, manufacturers must follow suit. Digital transformation presents significant opportunities to achieve growth by addressing key operational issues and aligning products and services to the demands of today’s market.
Growth looks different for every company, and with the vast array of digital technologies available, it can be hard to know where to start. Which technologies offer the greatest opportunity for your company to grow? How can you successfully embrace the digital revolution?
Epicor has a history of helping manufacturers achieve growth by utilizing cutting-edge technology. By downloading these digital transformation assets, you will:
• Understand what growth might look like for your business
• Assess the capabilities needed to support your digital transformation journey
• Explore best practices to implement your digital transformation strategy
• Learn how to capitalize on growth opportunities with speed and conviction
Imagine an environment where business decisions drive application choices and policy, with no regard for infrastructure, where best practices are implemented based solely on business requirements—and a “guaranteed service level” means just that. The IT of the future will be an elaborate business operation unencumbered by past technology decisions, one capable of providing exact service levels to multiple constituencies while continually optimizing costs.
Business buyers are more demanding than ever. They expect organizations to meet their precise needs through the life-cycle of interactions with B2B brands. This means providing today’s business buyers with consumer like-experiences that allow them to do their job better and easier, and making the complex simple. Download this white paper from Aberdeen Group to learn the five best practices to get B2B e-commerce right and how to achieve best-in-class performance in customer retention, revenue growth, and operational efficiency.
Published By: Dialpad
Published Date: Apr 19, 2016
Today, everything about the way we work has changed. Your employees, customers, and extended ecosystem have greater expectations than ever before, and the voice and unified communication solution you select is one of the most important decisions you can make toward a collaborative, connected, and productive workforce.
This list gives you some of the most important questions to include in an RFP this year, as well as key insights about how these will play out for your business.
Organizations are constantly turning to IT solutions to streamline their operations and processes and gain efficiencies. Business Process Management solutions is one area gaining traction inside enterprises as they look to making their workflow more effective and more capable to an ever changing business environment. According to Gartner, BPM-platform-based case management frameworks are configurable "apps" meant to help solution architects accelerate the delivery of unique and flexible case management solutions. Gartner evaluated 11 providers in this growing market segment including Pegasystems.
Download this Gartner Magic Quadrant analysis for BPM platform-based case management frameworks and gain a better understanding of the solutions offered by each BPM vendor.