This White Paper outlines how mobile solutions help organizations work efficiently in a global business environment. It also discusses how organizations can best create processes around device usage, data/service access and security.
Enterprise Mobile Adoption: a Corporate Conundrum
Executive Summary
obility. Business' ultimate need to work seamlessly around the globe has fu-eled the growth and driven the demand for wireless devices and mobile solu-tions. Led by the consumer-driven adoption of mobile phones with enhanced M data access, business organizations have been forced to examine how they lev-erage the value of these solutions and create processes around device usage, data/service access and security.
Key Business Value Findings . 88% of best-in-class companies have a defined and documented mobile strategy. . Best-in-class performers consider twice as many factors within their mobile strategies than do laggards, showing both depth and breadth within their plans. . Best-in-class organizations had an average 74% ROI on their mobile initiatives as compared to 43% for the overall sample. . 77% of companies have not developed a measurement plan to complement their investments in mobile solutions.
Implications & Analysis . Best-in-class organizations proactively are looking to mobilize solutions beyond messaging and collaboration. . In best-in-class companies, C-level executives (including CEOs, CMOs, and CFOs) work closely with the CTO to spearhead mobile adoption within their or-ganizations. . 74% of best-in-class companies developed a cross-functional task force to ad-dress mobility within their organizations.
Recommendations for Action . Get executive backing and get your company's management to agree on roles and responsibilities. . Work with a mobile expert and make sure to incorporate within your strategy key factors such as back-office hardware/software; end-user device/platform; end-user applications; business case development; appropriate usage; procurement policies; wireless carrier; payment policies; security; interoperability; and data management. . Create a test case and develop a measurement plan that maps back to your busi-ness needs. . Centralize your planning, purchasing and support mechanisms. . Think beyond messaging and look to how other business processes can be mobi-lized and the benefits it can provide to your organization. . Track your mobile assets
Table of Contents
Executive Summary .............................................................................................. i Key Business Value Findings.......................................................................... i Implications & Analysis ................................................................................... i Recommendations for Action.......................................................................... i
Chapter One: Issue at Hand.................................................................................3 Addressing the Problem ................................................................................ 4
Chapter Two: Key Business Value Findings .........................................................6 Challenges and Responses........................................................................... 7 Successful Mobile Strategies Must Be Holistic in Nature............................... 8
Chapter Three: Implications & Analysis.............................................................10 Process and Organization ........................................................................... 11 Technology Usage ....................................................................................... 12 Pressures, Actions, Capabilities, Enablers (PACE)...................................... 13
Chapter Four: Recommendations for Action .....................................................15 Laggard Steps to Success........................................................................... 16 Industry Norm Steps to Success ................................................................. 16 Best in Class Next Steps ......................... [download for more]
