Businesses don’t garner insights or make decisions. Businesses don’t close deals, invent new products, or find new efficiencies. People do. Companies excel when they empower their people to drive the business forward. But to see results, you also have to give your people the right tools, information, and opportunities—because success ultimately comes down to your people.
. I
Microsoft Dynamics
RoleTailored Business
Productivity
"Software Designed For Your People" White Paper Date: March 1, 2007 http://www.microsoft.com/dynamics
Breakthrough Business Productivity Designed Specifically For Your People
Overview Businesses don't garner insights or make decisions. Businesses don't close deals, invent new products, or find new efficiencies. People do. Companies excel when they empower their people to drive the business forward. Strategies, organization, motivation, and leadership all set the stage for business success. But to see results, you also have to give your people the right tools, information, and opportunities-because success ultimately comes down to your people. We call a business that fosters a winning environment a "people-ready business." Software is instrumental to the people-ready business. Software is increasingly how we harness information, the lifeblood of business today. Software enables people to turn data into insight, transform ideas into action, and turn change into opportunity. Microsoft is building the next generation of breakthrough business applications designed to amplify the impact of your people.
MICROSOFT DYNAMICS ROLETAILORED BUSINESS PRODUCTIVITY "SOFTWARE DESIGNED FOR YOUR PEOPLE" 2
Contents INTRODUCTION...................................................................................................... 4 BUILDING A CLEAR CUSTOMER UNDERSTANDING ................................................. 7 THE MICROSOFT DYNAMICS CUSTOMER MODEL..................................................... 8 DEFINITION OF THE CUSTOMER MODEL ............................................................................. 8 UTILIZING THE CUSTOMER MODEL.................................................................................. 9 REFLECTING THE MODEL IN SOFTWARE............................................................... 10 MICROSOFT DYNAMICS CLIENT ................................................................................... 10 MICROSOFT OFFICE AS A PRIMARY INTERFACE................................................................... 14 Integrated User Experience............................................................................... 14 Microsoft Dynamics Snap.............................................................................. 15 Functional Integration.................................................................................. 17 BUSINESS PORTAL .................................................................................................. 19 PROGRESS AND ROADMAP ................................................................................... 21 APPENDIX 1 - MICROSOFT USABILITY RESEARCH............................................... 22 Lab Studies .................................................................................................... 22 Site Studies.................................................................................................... 22 Usability Labs ................................................................................................. 23 The Observer Side........................................................................................... 23 The Participant Side......................................................................................... 24 CONVERGENCE USER EXPERIENCE LOUNGE...................................................................... 24 APPENDIX 2 - CUSTOMER MODEL ........................................................................ 26 OPERATIONS......................................................................................................... 26 FINANCE ............................................................................................................. 32 SALES AND MARKETING ............................................................................................ 35 IT & PARTNERS ..................................................................................................... 38 HUMAN RESOURCES ................................................................................................ 39 SMALL BUSINESS ................................................................................................... 42 APPENDIX 3 - EXAMPLE OF THE PERSONA DETAILED VIEW ................................ 43 VINCE - OPERATIONS MANAGER.................................. [download for more]
